The platform is rolling out a new feature that allows them to cut down on the quantity of artificial intelligence-produced videos appearing in their timelines. This initiative comes as the platform announced that it currently hosts in excess of 1 billion AI videos.
Trial and Implementation
The update is in a pilot phase over the next few weeks before a full-scale rollout. This advancement comes amid a surge in AI-generated material, spurred by recent video-generation tools.
The Broader AI Trend
Studies have shown that approximately 10% of the quickest rising content creators on another major platform primarily display content made by AI. A significant portion of this content is considered low-quality AI content, a term for poor-quality, factory-style content that is frequently nonsensical or surreal.
Our research shows that numerous viewers appreciate content created using AI tools, from digital art to science explainers, and we aim to offer the community the power to adjust the amount of that, depending on their own likes,” commented a company executive.
Scale of AI Content
The service announced that there are currently over a billion videos on its app labeled as made with AI. Overall, in excess of 100 mn media items are uploaded to the service every day, making clips made by AI a limited portion of its total content library.
Customizing Your Feed
Users will be capable of decrease or raise the level of AI-generated videos they see by using the “manage topic” setting in the app and choosing the AI content topic. Other topics that currently be controlled under the filter cover politics, clothing, aesthetics, and movement.
Platform Guidelines
TikTok’s policies require users to identify lifelike artificially created content, and it prohibits harmful fake videos of public figures or crisis events. Any realistic AI-generated clip that is without a tag can be removed under its terms of service.
Additionally, the platform will now add an “AI-made” watermark to content produced via its built-in AI features, or identified by an cross-platform project for spotting AI-generated material. This measure is aimed to stop users from attempting to circumvent the tagging system.
Responsible AI Funding
TikTok is additionally launching a $2 million awareness program for professionals and institutions to create learning resources about ethical AI use. This program will support charitable organizations focused on educating computer science.
Content Safety Approach
The video-sharing app has defended its moderation strategy, following discussion over plans to cut jobs for a large number of safety staff in the UK. It is set to eliminate hundreds of positions in its content moderation department in the UK capital, with trade unions and internet security professionals raising concerns that humans are being replaced by automated systems.
A company official clarified that staff-based oversight would still have a role, but artificial intelligence can shield workers by eliminating the most graphic content before it is viewed by humans. TikTok stated a significant reduction in disturbing and violent content reviewed by content reviewers over the past year due to reliance on its automated systems.
We believe it is crucial to integrate people and machines to keep the platform safe,” she said. “We’ll have people as integral to the approach, but we additionally believe it’s very important to reduce exposure to unsafe media as rapidly, which is why a significant AI assistance is making a difference process content quickly.”
